INDUSTRY: Food and drink
MARKETING: Mina Yazdani
PHOTOGRAPHY: Daniel Kit Fung
After two years of travel restrictions, the Boba Guys team craved nothing more than travel. This season, we’re looking at the world with hope and optimism - we’re ready to get back out there and go places!
The Spring Summer 2022 collection Airplane Mode from Boba Guys was inspired by all the good things that come from travel. Getting out of your comfort zone, exploring new places, tasting new foods, and meeting new people. I am fortunate to have worked with Boba Guys to bring this vision to life, after they saw my stamp series inspired by this same longing.
Boba Guys has numerous locations across three cities, and I illustrated scenes unique to each place! In addition to these vignettes, I also created a suite of illustrations used on various articles of clothing, acessories, and social media for promotion.
MADE WITH LOVE BY STEPH TRUONG © 2023